How Search Engines Work

This article taken wordtracker mailing list. More Understand to Search Engine One of the most frequently asked questions we get from website owners is, “Why can't my site be found on Google?” They know it’s important to appear at the top of search engine results but they just don’t know why it doesn’t happen to them.

They may well be in awe of the ‘black arts’ of search engine optimization or puzzled by the complexity of it all. If they’re unlucky they will have paid out money to some snake oil salesman guaranteeing to get them to the top in 48 hours - and been sorely disappointed with the lack of traffic that results.

Most search engine optimizers are highly ethical, professional people but unsurprisingly they tend to keep their cards close to their chest. So what is the website owner to do to compete?

Read more about how search engine work on GoArticles.